NYAIL


Your community education and outreach methods includes a number of options. The following are sample tools an organization may use to reach its target audiences:

Written material: newsletters, e-newsletters, flyers, fact sheets, brochures, palm cards, newspaper inserts, advertorials (advertisements that read like articles), letters to the editor, guest editorials, advertisements, social media posts, blogs, pledge cards or forms, letter writing campaigns

Visual material: strategically placed display booths, posters, photography, info-graphics, video messages

Events: community forums and events, guest speaker presentations, educational workshops and training, school events and activities, public hearings, briefings, Center tours and events, political debates, literature drops, coalition breakfasts, display or information booths at community events, voter registration drives

Media: press conferences, press releases, radio talk shows, public service announcements, public access TV, editorial board meetings